Using My Deals, you can negotiate deals on your own terms and bring those deals to Basis DSP. This gives you the opportunity to strike exclusive deals with publishers, reducing or eliminating competition for inventory and negotiating special terms.
Note: Make sure to include our margin when you calculate your bids. If you do not, then your bid will not meet the floor price, and you will not win any inventory. Contact our support team at email@example.com with any questions about calculating floor price.
In the Private Marketplace screen, you use My Deals to manage deals that you have privately negotiated.
To enter a new deal, see Adding New Deals.
To look through the custom deals that are already entered, see Finding My Deals.